Wednesday, 13 March 2013
Closing Statement
At the beginning of my A2 course my group and I were told
that we would be creating three media product and they were a music video, website
and a digipack. The first few months we spent our time researching into codes
and conventions of our chosen genre, theorists and their theory, what makes a
good and appealing product and how to apply all these things to our products?. Then
the planning process, what we would like to include and how we are going to get
there. Over all from the beginning to end the process has been very time
consuming. This was expected as we were being introduced to a lot of knew
things such as learning new media terminology, conventions, software, new programs
as well as getting used to operating the mac computers as they are completely different
to working on a Microsoft programmed computer. I feel that I have gained a lot
from this course this year, my knowledge has widened, my skills have improved,
and I have gained a good understanding of the process to create a media product
from the first initial ideas. I hope that you enjoy looking all my work that
has contributed to creating my three final products and acknowledging my
effort, dedication and passion that has gone into my blog.
Monday, 11 March 2013
Question 3. What have you learned from your audience feedback ?
I have learnt from my audience feedback that our final
products were successful and we met what our target audience would expect from
our music video, website and digipack. However also from the response there are
things that we could improve to make it better. The first question was did you enjoy watching the music
video? We got 100% yes response. From that response this shows that we aimed
our video at the right age group and we met the gratification theory as they
enjoyed watching our product.
The results show that the target audience thought that
the standards of the graphics were quite high however not high enough for
anyone to think it was excellent. A way to try and get the results higher would
be to work on developing our skills on wix the programme that the website was
created on and Photoshop what that the digipack was created on.
I think that the
reason for the majority to go with yes I would only view the website only is because
of the target audience we aimed it at, and they wouldn’t want to spend their
money on buying a product like this because they can access the music for free
and they want to save their money.
The relation that the audience spotted between the media
products were is what we were trying to achieve and that was the colour scheme,
consistent log on each produce, images of the artist on each product and consistent
font. This is commonly done throughout any genre as the artists try and build a
sense of recognition for the audience.
Which media product do you think is most successful in promoting the artist? The response to this shows that the audience think it was between the website and the music video. I think they went with this because the website allows them to interact and get more information about a number of different things such as new, when Big Quarn’s albums are being released, gallery of the artist etc. the video show an insight of what the artist has been through and you can see emotion from particular shots such as close up, and the audience can feel a connection from this, whereas the digipack doesn’t quite provide all of that emotion and gratification because it is less interactive.
The last question was feedback to help us as a group develop and improve our work further. I would agree with their feedback and if we had any time to act on it I would. Over all I think that our product was successful as our target audience enjoyed our products and we met the generic conventions of the genre.
These are the results that we got back from our questionnaire aimed at our target audience. The questionnaire has given us constructive feedback on what when well and what could further develop/be improved.
Did the video reflect the style of music? Once again we
got 100% yes response from this question, this shows that our researching
process was good as me conformed to the generic conventions of R&B/Hip-Hop.
I think that synchronising the lyrics with the visual was the main success for
the 100%yes response.
Was the music
video length correct? 66.67% said yes 33.33% said no. I and my group were aware
that this was one of the aspects of our music video that didn’t conform to the
conventions of this genre. The song wasn’t very long there for we were unable
to produce a 3min plus music video. The response we got form this question was
expected. The feedback was that it should have been longer as music videos of
this genre are around 3mins plus.
Do you feel the camera work/editing was successful? The response
from this question was 100% yes this was pleasing as it shows that our time,
effort and patients with the editing and camera work was noticed. The camera
and editing part to our music video took a lot of time. When filming we had to
get the right angles and rerecord particular parts a number of times as my group
or the characters would make a mistake. The editing part is what particularly a
lot of time, the software that we used was final cut express. This is a professional
software and if used correctly can allow you to produce work to a high
standard.
Do the ancillary texts (Digipak & Website) reflect
the genre of music?
|
Yes (Digipak)
|
16.67%
|
|
Yes (Website)
|
16.67%
|
|
Yes (Both)
|
66.67%
|
From the response it shows that the majority think yes
both the website and digipack do however there is still a percentage who thinks
not both of them do. This shows that we need to add more of the conventions to
each ancillary text for it to conform to the genre conventions of an
R&B/Hip-Hop website and digipack.
How do you rate the standard of graphics in the ancillary
texts (Digipak & Website)?| 3 Good |
41.67%
|
|
4 Very Good
|
58.33%
|
Question number sevens response varied
|
Yes (I would buy the digipak/view the
website)
|
33.33%
|
|
Yes (I would buy the digipak only)
|
8.33%
|
|
Yes (I would view the website only)
|
50%
|
|
No
|
8.33%
|
Is the connection between the media products evident?
|
Yes
|
83.33%
|
|
No
|
16.67%
|
Which media product do you think is most successful in promoting the artist? The response to this shows that the audience think it was between the website and the music video. I think they went with this because the website allows them to interact and get more information about a number of different things such as new, when Big Quarn’s albums are being released, gallery of the artist etc. the video show an insight of what the artist has been through and you can see emotion from particular shots such as close up, and the audience can feel a connection from this, whereas the digipack doesn’t quite provide all of that emotion and gratification because it is less interactive.
The last question was feedback to help us as a group develop and improve our work further. I would agree with their feedback and if we had any time to act on it I would. Over all I think that our product was successful as our target audience enjoyed our products and we met the generic conventions of the genre.
These are the results that we got back from our questionnaire aimed at our target audience. The questionnaire has given us constructive feedback on what when well and what could further develop/be improved.
Wednesday, 6 March 2013
Sunday, 17 February 2013
Tuesday, 29 January 2013
Thursday, 17 January 2013
Test & Final Photographs
The test photos are used for us to get used to taking pictures of our artist and the shot types we want. The camera used for theses test photos was my phone the Samsung Galaxy S3 8 megapixels. We used my phone camera because we didn’t need them to look of a really high quality because we had no plans of using these test photos.
These photos are of Josh who is playing the rapper Big Quarn. Some of these photos are what we are going to use on the digipak and could include on our website. These photos are our final photo that is why we used the professional camera so that the quality was good. Some of the shots are serious where as some are playful and shows him happy and chilled out. The different angles make it interesting to look at and portray different meanings. E.g. a close up u can see Josh’s emotions where as a low angle shot shows him looking powerful and dominant because to the audience he will look big.
Colour Scheme Ideas
-
This PowerPoint post is the colour scheme ideas we have for our digipack. Each colour represents something for example colour scheme 1 it is gold white and red the gold represents the artists genre which is hip hop indicating wealth and luxury.
Artist Logo Designs
Logo designs from clwp_cloe06
Artist logo from shannontiana
The final artist logo post is a brief explanation of the steps our group went through to create our final logo. It was created on photoshop. It was quite simple as the logo was hand drawn and scanned so we had a digital copy of it. We then coloured the text in the colour we thought would look good and best represent and fit our artist Big Quarn
Ideas Brainstorm- Content and Style
This brainstorm is our digipack idea brainstorm; it is a
clear idea of what we would like to have on our digipack. It is a rough idea
and will keep us on track and organised for what we need to consider. For example
our digipack design, colours we would like, information such as a track list, lyrics,
artist autobiography and pictures and shot types.
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